All your Internet and design needs under one umbrella



  • Simply put, Software Integration is the bringing together of the different software or applications into one system and ensuring that the subsystems function together. Sometimes, it requires to automate or streamline a series of manual processes into computer application to facilitate the workflow. Most of the time, Software Integration involves data communication, transaction, automatic data minding and reporting, application upgrading, coordinating processes or even changing off-line application to online service. Software Integration is very effective in reducing cost, saving time and maximizing results.

    Obviously, different businesses in the world use different applications to manage and deliver their services. There is tons of data being passed from system to system worldwide. Not all machines have the same platforms running with same format of data. Software Integration smoothens and refines this process by harmonizing two or more different applications in different platforms to meet the requirements of growing business.

    With different businesses working either online or off-line around the world, the main challenge is business communication and data integrity when integrating a new solution. Powered by newer and more efficient technologies, ITnovator is able to provide professional communication with practical solution to suit the business needs.



  • Do you need a website?
    Do you have a website already which isn’t doing any good to your business?
    Is your web site not showing up all time on search engines?
    Is your website becoming a headache for you?
    Is a cheaply built website spoiling your business image?


    If the answer to any question is YES, our web development solution is the best for you. Web Development is often used synonymously with web design but generally deals more with programming the underlying framework of a website. It can also include E-Commerce business development, web design, web content development, client-side/server-side scripting, and web server configuration. There are many advantages of building an effective website - It is the most affordable form of advertising available; it is an effective way of gathering valuable information to improve the way you do business; online information is available around the clock; have frequently asked questions and detailed answers posted on your site; provides a professional business image; provides directions and location information and so forth.

    We consider web development as nurturing of a child – we pay attention on every little detail and take time to improve it. From planning stage to developing, designing, launching and promoting it, we make sure it gets the best treatment. We are against the idea of coming up with quick and dirty solutions and convincing clients to buy them. We don’t deliver junks. While developing a website, we take in consideration all aspects like SEO, SEM, and integration of other solutions and always keep doors open to expansion, future upgrades. As a company specializing in Search Engine Optimization (SEO), websites we work on are always optimized to make them searchable by search engines. The need for SEO has grown drastically over the past few years. A website that is not searchable will hardly have chance of increasing visitors and potential customers. This is why many businesses are taking this vital step of SEO to beat the competition.

    We also offer content management system (CMS) software, implemented as a Web application, for creating and managing HTML content. This feature has a user friendly user interface which enables clients to manage content, images and videos by themselves easily allowing them to edit and update their website without any programming skills. We are sure we will have many feasible options for developing, re-designing or upgrading your website. Let us make an appointment and talk one on one about helping you.




  • The purpose of Graphic Design is to communicate message through shapes adhering to certain design principles.From business perspective, Graphic Design is more about visual problem solving and meeting the needs of businesses and not just making things look good. A successful design is that which can be sold to clients and give an identity to business or fit in a business image.

    Graphic Design is a very vital step in shaping the attitude of your business and giving it a corporate identity also known as branding. Branding should be carried in all your company collateral like brochures, flyers, business cards. Consumers nowadays are tuned to recognizing branding efforts by companies.Unfortunately, the importance of branding is very often neglected by businesses, especially by small businesses.

    A corporate identity needs to be well planned - the shapes, colors and elements to be used should be carefully selected while keeping long term business goals in mind. Consider any large corporation and ask yourself, why a particular color is chosen? Why a particular font is used? Why some graphic elements keep repeating in all their materials such as personalized signage, letterhead and stationery, logo design, advertising and more. A consistent design throughout these elements helps your brand stick out in customers’ minds and helps them recognize you amongst competitors.

    Although Web Graphic Design may be slightly different from pure Graphic Design, branding is still the essence of it. It is very important to understand the audience, the content and the message of the website which will determine the level of design, style and colors to be used. The best website Graphic Design is clean to the eyes, well organized and easy to use. Unfortunately, some Web Graphic Designers just pay more attention to beautifying pages without considering the level of usability.

    With years of experience, we know design is not as simple as it sounds. Therefore, let our skilled team take care of the design aspect of your business and give it a professional identity that will make your business stand out and prosper.








  • The above quotes from Microsoft and Google are one of their expressions for Search Engine Optimization. In our term, Search Engine Optimization (SEO) is the process of improving your website’s traffic and helping the website rank higher among your competitors in search results. Eventually, it makes your website perform better in terms of business objective such as increasing quality traffic, generating leads, converting purchases or boosting sales.

    As an Internet marketing strategy, SEO considers how search engines work and what people search for. It is also known as “natural search”, “organic search” or “un-paid search results” as opposed to Search Engine Marketing (SEM), which deals with paid placement (search) advertising like Good AdWords or Yahoo SponsoredSearch. Generally, the higher a website appears in the search result list, the more visitors it will receive. Search Engine Optimization could target different kinds of searches, including image search, local search, directory list, video search and industry-specific search engines.

    There are a lot of people claiming themselves as search engine optimizers. “Anyone who cooks doesn’t make him a chef”! Search Engine Optimization requires a wide range of professional expertise: computer programming, Flash, content developing, design and a well understanding of search algorithms. Basically, optimizing a website involves editing its content and its associated programming source codes to both increase the website’s relevance to specific business keywords or remove barriers to the indexing activities of search engines. With millions of websites out there plus your direct competitors’, it is not something that a person with basic understanding of SEO can achieve. It needs a team of experts.

    How SEO works? Search engines perform several activities in order to deliver search results – crawling, indexing, processing, calculating relevancy and so forth. Every search engine does not reveal the actual algorithm of system. Each of these algorithms has different relative weights for factors like keywords density, links or meta-tags. That is why different search engines give different search results pages for the same search term. Here is a quote from Yahoo expressing certain SEO activities as “Spam”:




    One of very important aspects of Search Engine Optimization is that SEO needs more time to produce results because search engines need some time to collect enough data from your website/visitors in order to rank. As a company specializing in SEO, we know how to reduce this time and how to get your websites among the top search results to make your business being seen by searchers.



  • Web Analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage. It helps you analyze the behavior of visitor. By using web traffic monitoring strategies, you can gather valuable data which will be compared to the business key performance indicators (KPI)* and helps you understand where you are in relation to a particular standard. Nowadays, Web Analytics has become a part of business intelligence(BI)*, which often aims to support better business decision-making.

    One of the most popular practices of Web Analytics is implementing traffic tracking. This is how it works: The tracking code, which is a snippet of codes is placed on each page of your website, when that page is visited by a user, it collects all usage data and sends it to a secure reporting server, where the data is captured and processed. Based on these metrics, you can make informed content decisions, improve website design, convert more visitors into customers and track the performance of your keywords, banner ads, or other marketing campaigns. View the sample report below:






    Moreover, by information such as who visited your website, where they came from, how much time was spent on each page, the flow of users from page to page, which landing page worked and which didn’t, you can fix what didn’t work and improve what worked! Web Analytics is so important to online business and can greatly influence the success. In most cases, by correctly applying Web Analytics strategies, a website performance can be easily improved by 5% - 20%. By talking to our skilled professionals, you can learn how your website and business can take advantage of Web Analytics. View the sample report below:





    Business Intelligence is the door to business success. It helps in understanding the business context, knowing your customers and building a healthy relationship by serving them better. In an online business, Web Analytics is the key to that door. With our expertise and exceptional experience, we can bring that key to your business.






    *
    Business Intelligence - refers to skills, technologies, applications and practices used to help a business acquire a better understanding of its commercial context. Business Intelligence may also refer to the collected information itself. (Wikipedia)
    *
    Key Performance Indicator - It is a measure of performance. Such measures are commonly used to help an organization define and evaluate how successful it is, typically in terms of making progress towards its long-term organizational goals. (Wikipedia)
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